Cognizant
Cognizant is a new kind of technology service company. 
The team and I were asked to create an anthem video promoting the launch of Cognizant's new brand identity.  
Our Mission: Who's this new and shiny technology service company? Woh.
They do what now? Awesome.
So how does this help me? Ahh, Clever. 
Our Idea: With a shiny new logo as our anchor, we took a big creative exhale that resulted in a thoughtfully engineered (watch the video) story of perception and insight.

Style frames
Motion: Anastasiya Bulavkina, Sam Alexander, Ciel Kim, Adam Pyburn
Client: Cognizant
Produced At: Malka Media
Creative Direction: Sam Alexander
Art Direction: Sam Alexander
Motion & Design: Anastasiya Bulavkina, Ciel Kim, Sam Alexander, Adam Pyburn

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